If we were to provide any sort of loose definition of content marketing, we would say that it is a particular approach to marketing which includes crafting, publishing, and sharing relevant, informative, and useful content in a consistent manner, while targeting a specific audience for the purpose of increasing traffic, and in turn, revenue, by […]
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September 22, 2016
Many marketers who are getting started with video marketing will turn to YouTube, but if you are looking into expanding your online video presence, here are ten tips you can use Facebook Videos to boost your marketing strategy.
September 1, 2016
You follow people, and you expect them to follow you back, but you don’t beg them to do so. Here are few reasons why the follow for follow tactics don’t work in blog comments: and four powerful comment strategies that actually do work.
July 13, 2016
Videos captivate your potential and existing audiences, which is the first step to converting them into loyal customers. Your social media marketing strategy is utterly incomplete without video. Check out these “Six C’s” of video marketing and learn why integrating videos in your business is so crucial.
February 11, 2016
You are almost ready to go live with your new Word Press website. Before you do though, here’s a check list of things you should thoroughly look over before pressing that launch button to put your site on the web.
December 10, 2015
Almost everyone on the planet today is either a user or has been affected by social media. Check out this amazing live Infographic by Coupofy demonstrating the exponential growth of social media before your very eyes, and in real time.
December 3, 2015
Social Media is important not only because it drives sales but also because it improves your search engine rankings. Read on to find our why Social Media can be critical for your SEO and rankings.
July 31, 2015
How to make the process of designing a website a little easier? Here are 10 things and a handy infographic explaining what to keep in mind while designing a website. Learn these and you’ll be well on your way to creating awesome websites for yourself, or your clients.
July 22, 2015
Knowing how to handle SEO can be tricky business, especially when the Web and the search engines are constantly changing. Here are seven habits of highly effective SEO strategies that can help you ensure success.
June 3, 2015
As a rule of thumb, local businesses need local SEO as part of their marketing strategy. Outlined in this article are the 5 steps that your company should take to properly improve your local business search engine rankings.
May 14, 2015
This infographic charts the rise and subsequent fall of the upworthy viral content machine and highlights aspects that have had a huge impact on this strategy, such as Facebook’s recent crackdown on viral marketing and click-bait tactics.
April 30, 2015
As much as search engine technology is evolving, and at the rate it is evolving, it is impossible to predict the next phases accurately! The only advice is to stay “current,” and to adapt to the changes.
April 7, 2015
Video marketing is bigger than ever in 2015. If you’re not employing video content to the benefit of your business, you need to seriously consider doing it. Read on to learn more, and take these 5 steps for a fast start on your video production.
February 13, 2015
The year 2014 saw the most promising crop of potential Facebook killers hit the market so far. As ubiquitous as Facebook seems, one day it will surely tumble, to be replaced by something else. Read on as David Leonhardt reviews three of them: Tsu, Ello and Seen
January 30, 2015
Vine is great content marketing platform and one that works wonderfully with a range of other social media sites. But where do you start? We’ve compiled a nice list of the different sorts of Vine videos that can be created on this versatile platform.
January 15, 2015
Ello’s unprecedented surge in popularity in recent months has drawn much attention to the nascent social network. But what exactly can Ello offer to your business? In this article, we explore Ello’s functionality and consider who may seek to benefit from signing up to this exclusive network.
July 22, 2014
SEO stopped being about simple keyword placement and backlinks a long time ago. You need to get people talking about you to their own audiences. To do that, you have to learn how to use social media properly!
July 15, 2014
Smartphones, tablets and mobile IT are transforming business at a rate that is without precedent. In order to adapt to today’s fast-changing markets companies must keep a watchful eye on the factors that are constantly reshaping their industries. This Portrait of a Mobile Consumer will help you grasp the concept.