Since Facebook was created in 2004 and publicly released in 2005, it has grown to 1.44 billion monthly active users with 1.25 billion of these on mobile devices alone which is the equivalent of 20,000 users accessing Facebook every second. These numbers make Facebook the biggest social network operating today and a valuable website not […]
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May 18, 2016
There’s no denying the power of social media in today’s business world. The use of social media platforms like Facebook and Twitter has helped businesses gain customers, connect with their customers, and receive helpful feedback. Today’s consumers are looking for instantaneous communication, easily accessible information, and fast results. With the use of social media in […]
April 7, 2016
Some of the largest barriers to Social Media are the Return on Investment (ROI) questions that go along with it. One of the biggest misconceptions that I see as a digital marketer, primarily in Social Media and Social Media Advertising is that people still believe that Social Media doesn’t produce a good enough Return on Investment.
What are the ROI questions exactly? How do we generate leads using Social Media? How do we translate fans or followers into paying customers? Social Media Management and Social Advertising Specialist Dan Hackney answers these questions in this blog post.
December 18, 2015
Increasing your Facebook followers is a definite ‘must’ when it comes to online marketing. This extensive article reveals 11 effective ways that will teach you after a few little ‘tweaks’ how you can increase your Facebook followers dramatically.
October 16, 2015
Facebook has over 1.5 billion monthly users who are just waiting to connect with you. But how can you get the most out of Facebook advertising and target the exact demographic with your marketing message? Check out this guest post by Michael Bird from Social Garden for five best tips for better targeting on Facebook.
September 10, 2015
If you want social media to help you build a successful freelance career here are 11 shark-free ways you can harness the power of social media to do just that.
August 25, 2015
You can hardly reach Facebook marketing success if you do not formulate a potent Facebook marketing strategy. Here are 6 secret strategies and Facebook marketing tips that can shed you some bright light.
June 25, 2015
Which of the Internet’s plethora of social channels is most important for your brand’s paid social? In order to maintain a high level of widespread efficiency, it’s never a bad idea to focus on social media’s “Big Three.” Find out what they are.
May 14, 2015
This infographic charts the rise and subsequent fall of the upworthy viral content machine and highlights aspects that have had a huge impact on this strategy, such as Facebook’s recent crackdown on viral marketing and click-bait tactics.
March 5, 2015
Twitter and Facebook are arguably the largest two social networks on the planet. But which one is the best? Twitter or Facebook? Read on and find out.
February 13, 2015
The year 2014 saw the most promising crop of potential Facebook killers hit the market so far. As ubiquitous as Facebook seems, one day it will surely tumble, to be replaced by something else. Read on as David Leonhardt reviews three of them: Tsu, Ello and Seen
November 6, 2014
Facebook Ads Vs. Google AdWords? Which one is better for you? Find out why Facebook has the targeting advantage.
August 11, 2014
Facebook has tweaked its News Feed algorithm to deliver enhanced experience to its users. But now the social networking giant finds itself under criticism from aggrieved marketers and start-up businesses that now feel cheated.
May 19, 2014
If you manage to create a viral video linking Facebook and YouTube to your blog can generate a great deal of traffic. As long as you’re willing to put in the time yourself, using Facebook and YouTube together can create a powerful trinity with your blog.
April 18, 2014
Facebook Promoted Posts are one of several advertising options on Facebook, and they’re just what they sound like. Advertisers pay to have one of their Facebook posts promoted to people who have not liked them yet. Read more…
September 13, 2013
You may wonder if Facebook is really worth for your business. Is taking away from other items that could be more beneficial? Just because Facebook has a huge following, is it still the right social tool for your brand? Either way, you’re going to want to know the pros and cons for a small business before you should abandon Facebook.
August 29, 2013
We all use hashtags these days. Whether it is on Twitter, Instagram, or even Facebook, hashtags are an effective means of grouping conversations and finding others of a like mind online. But they are also a way to engage with your community, both directly and indirectly. Here are some tips for engaging your community.
June 26, 2013
Fake Facebook accounts are creating havoc on Facebook Groups. You might have noticed those annoying ads for sunglasses, shoes and other apparel popping up every so often. Most of these ads come from fake Facebook accounts. Learn how you can spot a fake account and how you can protect your Group from these spam attacks.