If we were to provide any sort of loose definition of content marketing, we would say that it is a particular approach to marketing which includes crafting, publishing, and sharing relevant, informative, and useful content in a consistent manner, while targeting a specific audience for the purpose of increasing traffic, and in turn, revenue, by […]
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September 22, 2016
Many marketers who are getting started with video marketing will turn to YouTube, but if you are looking into expanding your online video presence, here are ten tips you can use Facebook Videos to boost your marketing strategy.
September 1, 2016
You follow people, and you expect them to follow you back, but you don’t beg them to do so. Here are few reasons why the follow for follow tactics don’t work in blog comments: and four powerful comment strategies that actually do work.
August 11, 2016
Are you a B2B marketer? Want to deliver personalized messages to engage with your audience? LinkedIn provides a great solution with its Dynamic Ads feature. In this article we will learn why marketers should consider Dynamic Ads for their B2B marketing.
July 27, 2016
When it comes to listing one of your company’s greatest assets, it should really come down to your employees. This is especially true in the field of B2B marketing. Yet, employees are unlike any other company asset because they are simultaneously the greatest potential asset and the greatest possible liability. Yet, when it comes to […]
July 13, 2016
Videos captivate your potential and existing audiences, which is the first step to converting them into loyal customers. Your social media marketing strategy is utterly incomplete without video. Check out these “Six C’s” of video marketing and learn why integrating videos in your business is so crucial.
June 21, 2016
Since Facebook was created in 2004 and publicly released in 2005, it has grown to 1.44 billion monthly active users with 1.25 billion of these on mobile devices alone which is the equivalent of 20,000 users accessing Facebook every second. These numbers make Facebook the biggest social network operating today and a valuable website not […]
June 9, 2016
Social media marketing is the newest trick of the trade for business owners today. It’s an excellent way to build brand awareness, increase customer service and just interact with your client base. But if you want to get the most from your social media, you need to create outstanding profiles that get noticed. Here are six simple ways to vamp up your business social media profiles and create an impressive representation of your brand.
May 25, 2016
Starting social media marketing for your brand can be quite intimidating. Planning ahead of time and check marking requirements for the task at hand is a great drill. Follow these 13 points to find out how to do your must-haves for social media marketing check out.
May 18, 2016
There’s no denying the power of social media in today’s business world. The use of social media platforms like Facebook and Twitter has helped businesses gain customers, connect with their customers, and receive helpful feedback. Today’s consumers are looking for instantaneous communication, easily accessible information, and fast results. With the use of social media in […]
May 4, 2016
Online brands are always looking for the next big step in advancing their marketing. If you’re looking to drive online sales, it’s time to consider a form of content that has the potential to boost your ecommerce marketing – Quizzes.
April 7, 2016
Some of the largest barriers to Social Media are the Return on Investment (ROI) questions that go along with it. One of the biggest misconceptions that I see as a digital marketer, primarily in Social Media and Social Media Advertising is that people still believe that Social Media doesn’t produce a good enough Return on Investment.
What are the ROI questions exactly? How do we generate leads using Social Media? How do we translate fans or followers into paying customers? Social Media Management and Social Advertising Specialist Dan Hackney answers these questions in this blog post.
March 24, 2016
Social media also has its pros and cons. With one single mistake, you can taint your online reputation forever. To help you plan your social media strategy, here are the greatest lessons you can take away from 2015’s epic social media campaign fails.
March 3, 2016
The Nielsen ratings have long been a flawed and divisive system for looking at TV viewership. They place emphasis on data that only try to look at overall viewership of a specific program, broken up into very wide demographics.. See how Social Media Is Changing How You Watch TV.
February 11, 2016
You are almost ready to go live with your new Word Press website. Before you do though, here’s a check list of things you should thoroughly look over before pressing that launch button to put your site on the web.
February 3, 2016
When Google announced the “huge shift” that Google+ will undergo in May 2015, everyone knew – Google+ is dead. To put things in perspective, here are the main reasons Google+ had been collecting dust even since its inception.
January 14, 2016
Malware definitely can sound intimidating, but there are several ways that you can avoid it, which will also work on more than just social media sites. After putting the following tips to use, you’ll be much safer online, whether you’re visiting your favourite social media site or browsing elsewhere!
December 18, 2015
Increasing your Facebook followers is a definite ‘must’ when it comes to online marketing. This extensive article reveals 11 effective ways that will teach you after a few little ‘tweaks’ how you can increase your Facebook followers dramatically.