Facebook Name Launch Was a Hit! Over 200.000 Usernames Registered in 3 Minutes!

britneyLast Saturday at 1 minute past midnight Facebook launched the long awaited Facebook usernames to the general public. So far only famous people and celebrities, like good old  Britney Spears here have been able to enjoy their personalised Facebook names. The public interest was huge, so there were worries how the Facebook servers could cope with the high demand. Everything went smoothly though, which is a huge bonus to the Facebook back end guys.

Here are some signicant figures from the launch day. In the first three minutes over 200,000 usernames were registered. That is an amazing 1000+ per second during the first minutes of the release. After fifteen minutes, users had secured about half a million vanity URL’s. Within one hour, over 1 million Facebook usernames had been claimed. That’s an average of 279 usernames per minute. So far over 4 million usernames have been taken.

Did I get mine? Well, of course I did and I hope you secured your’s as well. I think www.facebook.com/krisolin is far better than the old and  cumbersome www.facebook.com/profile.php?id=697888240. Please leave us a comment and let us know what name you got registered.

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About Kris Olin

Kris Olin, MSc (Econ.) * Editor in Chief at Social Media Revolver * Web Designer * Author of the Facebook Advertising Guide. Follow Kris on Twitter, LinkedIn and .

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One Response to “Facebook Name Launch Was a Hit! Over 200.000 Usernames Registered in 3 Minutes!”

  1. Marco Says:

    Great, but what’s the impact to marketers? Facebook users still don’t really look at ads.
    Facebook Impressions and Click-Through-Rates.


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