Social Media Revolver

Google and Facebook both have their own online advertising system. But which one is the better one? Google Adwords or the Facebook advertising system.

People love giveaways, sweepstakes and contests; and Facebook is a great platform for these contests, because so many are updated on a regular basis. If you put your name on enough forms, you are bound to win something. Sometimes it is as easy as just pressing ‘Like’

The latest trend in online marketing is to create a Facebook Page for your business. Most of the big companies such as Disney, Starbucks, Nike, Microsoft and the like have had their own Facebook Pages since they were first offered in 2008. Facebook Pages are fairly simple to set-up but unfortunately that is not enough anymore. [...]

Sponsored Stories as a new form of advertising on Facebook. Learn more about Facebook Sponsored Stories and how to use them in your online marketing.

According to the first public Facebook user study done by Nielsen, Facebook Advertising works.  Nielsen studied more than 800,000 Facebook users as well as advertising campaigns from 14 different brands in several categories. Acccording to the study those Facebook Ads which included mentions from friends who were already fans of the advertised products saw an increase [...]

The mega succesful rock band KISS had a live concert last night on Facebook. This seems to become a trend with big bands since just about three weeks ago Foo Fighters had their own Facebook appearance. See post. The KISS concert was arranged through Celebs On Facebook who have over 2 million fans. As well [...]

Do You Want To Reach 350.000.000 Targeted Customers? I have finally finished and published my Facebook Advertising Guide. It is currently available as a digital download managed by PayDotCom (108 pages, full colour) and it will be later available as a paperback. Facebook Advertising Guide is not about fancy theories and statistics how to make [...]

Facebook presented a live concert from Foo Fighters last weekend. The live performance was streamed from their Studio 606 in California. Dave Grohl‘s Foo Fighters is hugely popular on Facebook with over 800.000 fans. The concert event was to promote their latest album Greatest Hits which will be released today November 3rd. According to Foo [...]

Earlier this month, Starbucks surpassed Coca Cola becoming the most popular brand on Facebook, with close to 3.8 million fans. Coca Cola has a tad over 3.6 million fans at the moment. (Hilary Duff here isn’t doing bad either with over 570.000 fans on her official Facebook page.) This is a direct result of Starbucks’ [...]

The number of customers using Facebook’s online-advertising system has more than tripled in the past 12 months. This means that more and more small- and medium- sized businesses are now using Facebook as part of their online marketing strategy. Lots of local businesses are now finding success in this advertising model. Facebook launched its advertising [...]

Facebook and Twitter have become important tools for brand building and -maintenance for companies and public figures. McDonalds has over 300.000 Facebook fans and Lacoste and Lacoste Bags have over 2500 followers on Twitter and close to a million fans on Facebook. Karl Lagerfeld has more than 21.000 followers on Twitter which is quite suprising [...]

Facebook is the most popular social networking site in the world. It is one of the greatest applications alongside Twitter and MSN Live Messenger to keep up with your friends.  But did you know that you can use Facebook effectively to promote your products and/or services as well? Facebook is also an execellent vehicle to [...]